The concept of pixel advertising is just very interesting and ingenious.
It is basically a one page website where the whole page is divided into equal square boxes where one box consists of 10 X 10 pixels i.e. 100 pixels in one box. One pixel is like a dot and is the smallest unit made up of a computer screen. A combination of millions of these dots make up the pictures we see on a screen, depending on how large the screen is.
The page of the web gallery is made up of 1million pixels and contains ten thousand of these small boxes, arranged side by side, horizontally and vertically till they fill up the whole page. It just boils down to basic arithmetic that:
If a box contains 100 pixels
10,000 of these boxes then fill up the page to contain 1,000,000 pixels
Now this is the part where it gets interesting. The web gallery is designed in such a way that each of these boxes can be purchased by anybody to house a little picture or logo that relates to that person or company. On clicking this box, it redirects the user to the website of that person who purchased the box. Also more than one box can be purchased say like 20 or 30 by one person and combined together to house a bigger or larger image that gives a stronger statement and impression, it all boils down to the budget.
By the time the whole page is filled up with various images, logos and pictures, it then becomes a very colourful and interesting artwork which is why it is coined the web gallery from my point of view. www.webgallerynigeria.com has been around for a while and a lot of people have bought into the idea and the page is getting gradually filled up. It is very interesting to watch the page grow day by day and see how the artwork becomes more complete and more beautiful.
